Apple is the world's largest technology company by revenue, as well as the world's most valuable company full stop. A significant part of that success can be attributed to the iPhone.
It was Apple's release of the first iPhone way back in 2007 that effectively set the template for the modern smartphone era. Its responsive capacitive touchscreen, icon-driven UI, and (a year later) unified App Store, would prove revolutionary.
While Apple is only the third or fourth largest smartphone maker in the world these days, its iPhone line continues to provide the most popular individual smartphone models on the market. As a result, where Apple goes, other smartphone manufacturers tend to follow.
Apple was relatively late to the 5G party. It only started supporting the new generation of mobile network with its current iPhone 12 range, which launched in October 2020. Here are the current iPhones that offer 5G:
|
4G |
5G |
---|---|---|
✓ |
✓ |
|
✓ |
✓ |
|
✓ |
✗ |
|
✓ |
✗ |
|
✓ |
✓ |
|
✓ |
✓ |
|
✓ |
✗ |
|
✓ |
✗ |
|
✓ |
✗ |
|
iPhone 7 Plus |
✓ |
✗ |
✓ |
✗ |
|
✓ |
✗ |
|
iPhone XS Max |
✓ |
✗ |
One thing to note from the outset is that Apple is a premium smartphone brand, and there's no such thing as a cheap iPhone. With that said, it has greatly diversified its offering over the years, so there is something for many, if not all, budgets.
Though the cost of entry is relatively high, you are at least guaranteed a certain quality of experience. Apple's customer service and quality control are second to none, and its legacy support in terms of ongoing software updates is streets ahead of the competition.
Basically, any brand new iPhone - even older models that are still in stock like the iPhone 7 - will offer you a slick experience, guaranteed. You can buy with confidence.
The iPhone 12 Pro Max is the current range topper, which means it's the best iPhone ever made in several key areas. It more or less ties with the rest of the iPhone 12 line on power, but its 6.7-inch AMOLED display is the biggest in the range.
Easily the stand-out component here, though, is the iPhone 12 Pro Max's triple 12MP camera system. The main sensor is 47% larger than the rest of the line, and it also has a uniquely advanced sensor shift stabilisation system.
The cheapest iPhone in Apple's line-up is the iPhone SE (2020), which costs £399 SIM-free. Many network operators continue to offer Apple's older handsets as new, but the iPhone SE is the cheapest device that can be considered current.
For your money you're getting a compact phone styled after the iPhone 8, with a 4.7-inch LCD display and a Touch ID home button. Internally you get Apple's A13 Bionic chip, which is the same powerful chip behind the iPhone 11 line. You also get a very capable 12MP camera.
When it comes to value for money, the iPhone 12 has to be the best phone that Apple has to offer. It shares a design, processor, and two of its cameras with the iPhone 12 Pro, yet at £799 it's £200 cheaper.
Pushing the iPhone 12 hard in the value stakes is the iPhone 12 mini. It's essentially the iPhone 12 but in a much smaller package, with a 5.4-inch display. It's a not-insignificant £100 cheaper SIM-free.
The iPhone 12 line contains the most recent Apple phones on the market as of now. Apple tends to release new mainline phones towards the end of every calendar year, in September or October. You can expect the iPhone 13 (or whatever it's called) to launch during these months in 2021.
Apple has also launched two slightly more affordable iPhone SE models, one in March 2016, and one in April 2020. So keep your eyes peeled as spring rolls around.
Apple's iPhone is the brand that launched the whole smartphone craze, and it continues to supply the slickest and most cohesive package on the market. Apple's phones aren't always the most technically advanced in all areas, however, and they're typically quite expensive.
But they have some of the best camera technology in the business, as well as the most secure and cohesive software. Add in peerless customer service and technical support, and you have a smartphone brand that practically guarantees peace of mind. That's priceless.
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